How do I motivate my staff? That question seems to baffle most business leaders. Motivating people seems to be more elusive than almost any other aspect of management. For that reason there are countless articles and classes devoted to it.
But, in reality, the strongest business leaders don't motivate their employees.
That's right, as a business leader, your job is not to motivate. That may sound blasphemous to you. After all, the leadership paradigm that evolved in the late 20th century tirelessly promoted the belief that motivating the workforce was essential to great leadership.